Newsquest Digital

Ad Specifications

We offer a wide range of advertising formats including:

• Standard ad formats
  • Leaderboard
  • MPU
  • Banner
  • Skyscraper
  • Half page ad
  • Earpiece
  • Sponsor slug
  • What's on/Travel sponsor
  • Mini banner
• Expandable ad formats
  • Expandable Leaderboard
  • Expandable MPU
  • Expandable Skyscraper
• Bespoke ad formats
  • Page peel
  • Overlay
  • Post-it
  • Full-width leaderboard

To contact our sales team, please call 0800 977 7727 or email sales@newsquestdigital.co.uk

• All files must be supplied as GIF, Flash rich media file or redirect tag.
• If Flash is used, the following click tag must be inserted:
  on(release) { getURL (clickTag, "_blank"); }
• A back up GIF must be supplied for all Flash files.
• Recommended animation length: 15 seconds.
• Creative deadline: to be supplied 3 working days prior.
• Audio/Video must be user-initiated only (on click) with a clearly visible 'sound on/off' button.

Please note that final ad position may vary and that the following examples are for illustrative purposes only.

Standard formats

Leaderboard

MPU

Banner

Sky

Half page ad

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Earpiece

Sponsor slug

What's on/Travel sponsor

Mini banner

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Expandable formats

Expandable leaderboard

Expandable MPU

Expandable Skyscraper

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Bespoke formats

Page peel

Page Peels are now a large part of our website forming a unique option at the top right of the page. The small creative (75x75) and large creative (500x500) make up the peel, all that is needed are two static images (JPGs or GIFs ONLY) of a recommended 40k max file size.

The bottom left-hand side of the image will not appear (as shown below).

Overlay

Animation duration: 15 seconds maximum.

Must have visible close button. If using Flash, the close function on the close button must be named "layerOff".

Post-it

Animation duration: 15 seconds maximum.

Must have visible close button. If using Flash, the close function on the close button must be named "layerOff".

Full-width leaderboard

A full-width leaderboard can be incorporated within the page peel and run as a companion position (example).

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